Take an insider’s look at the long-term implications of true social marketing. Join us as we learn lessons from a local industry leader’s journey and success harnessing social marketing strategies: Vancouver Film School (VFS). Stephen Webster, Director of Marketing for VFS has spearheaded many high-profile international campaigns that have transformed VFS into a truly global brand.
Using VFS as a case study, you will learn the nuts and bolts of how social marketing strategies were developed and implemented, the results yielded and the upcoming trends in the social marketing sphere. Some of Stephen’s greatest achievements include creating the top channel for a school on YouTube, as well as YouTube’s first international scholarship competition. VFS is proud to declare that 50% of students now come from outside of Canada!
About Stephen Webster
Stephen Webster is the Director of Marketing at Vancouver Film School, where he has spearheaded many high-profile international campaigns. Prior to VFS, Webster co-founded the software solutions company Epionet, where he worked closely with clients like BMW, Siemens, and Bertelsmann (Germany). In 2002, he was sought out by Vancouver Film School to develop and lead the Digital Design program during its formative years as well as build the infrastructure for the school’s industry-acclaimed Game Design program. Webster holds an MBA from Queens University in Kingston, Ontario, and a BA from Dublin’s National College of Art & Design.
For more visit http://www.linkedin.com/in/swebster001
Register early before this event sells out! Space is limited.
Wednesday, October 21, 2009
Reception and networking – 5:30pm
Presentation and discussion – 6:30pm
Networking – 7:30 – 8:30pm
1095 Mainland Street (second floor)