Great marketers focus on delivering killer content to the right people every day. But determining the best content to deliver can be a challenge.
In partnership with Oracle Marketing Cloud, we are proud to present the first-ever tour by the Pacific Northwest Region chapters (Vancouver, Seattle and Portland) of the American Marketing Association. Our experts will bring unmatched exposure to the latest thinking and technology for cross-channel marketing, social tracking and triggered response, content creation and management, and customer relationship management (CRM).
Don’t miss this mashup of creativity, technology and branding!
Meet Our Speakers
Co-Founder, Pressboard (Vancouver)
Jerrid Grimm is the co-founder of Pressboard, a story marketplace connecting publishers and brands.
Jerrid grew up wanting the job (ad agency exec) that Angela Bower had on Who’s the Boss?. His career has since spanned mobile, experiential and digital disciplines, leading him to work with some of North America’s most innovative brands and publishers.
Connect with Jerrid:
Director of Corporate Communications, Oracle Marketing Cloud (US)
Chris Moody is Director of Corporate Communications at Oracle Marketing Cloud after Compendium was acquired – where he was VP of Marketing. Chris is focused on effectively integrating content marketing with marketing automation to allow any marketer to be successful in their increasingly difficult role.
Director of Strategic Projects, Indochino
Michael runs the Strategic Projects group for custom made-to-measure apparel company, Indochino. Previously he worked in marketing and operations roles for an international online marketplace that was later acquired by Amazon.com as well as led marketing for Vivity Labs, a cognitive development company acquired by Rosetta Stone.
Indochino employs more than 100 people who are split between its headquarters in Vancouver, BC, a Shanghai office and showrooms opening across North America.
Since its launch in 2007, Indochino has helped over 120,000 guys in 130 countries to easily architect one-of-a-kind wardrobes of custom suits and shirts made just for them. Today Indochino customers can order their made-to-measure clothing online or in person, with garments produced and delivered within four weeks.
Meet Our Moderator
Founder & Principal,
Smart Savvy + Associates
Peter has been helping companies make smart decisions and build for success for over 20 years. Seasoned in market research, brand architecture and senior-level marketing, Peter knows what and who businesses need to meet their goals. A consultant for eight years, Peter specialized in group moderating and team facilitation. Translation: he knows people. He can spot the star and sniff out the imposter.
About Oracle Marketing Cloud
Modern marketers choose Oracle Marketing Cloud solutions to create ideal customers and increase revenue. They use integrated information from cross-channel, content and social marketing with data management to deliver personalized customer experiences across all marketing channels. Visit www.oracle.com/marketingcloud for more information.
Tuesday, October 21, 2014
6:00 pm – 8:30 pm
6:00 pm | Registration & Networking
7:15 pm | Presentation
Four Seasons Hotel Vancouver
791 West Georgia Street