For the first time ever, Ipsos-Reid interviewed over 1,000 teens online across Canada - and discovered answers to the following burning questions:

• Are today's youth truly the 'high-tech' generation?
• What will be the impact on the Internet when today's youth grow up?
• How do youth attitudes/behaviours/technographics differ from adults?
• How can marketers appeal to youth online?

Marketers today need to understand the answers in order to implement effective marketing strategies.

Join Steve Mossop, Ipsos-Reid's Senior Vice President, for breakfast and he will share with you the latest online attitudes and behaviours of Canadian teens - including understanding who's online, what they look like, their attitudes and what they are doing. He will discuss how youth differ from adults in their online habits and what you could be doing to capture the attention of this lucrative group. Don't miss out on this informative session. Steve Mossop, Senior Vice President, Ipsos-Reid