March 30, 2005

The Power of PR - 3 Experts, 3 Perspectives, Unlimited Opportunities

When should I communicate my key message to the media? Why should I use PR to build my brand? How can I better leverage PR in my marketing mix? What results can I expect?

Our next Speakers Series luncheon event will give marketers a unique opportunity to get answers to the above questions (and more) while hearing from three prominent PR experts in the Vancouver market. Coming from a broad range of backgrounds, each panel member will share their perspectives on when, why and how to use PR in strategic communications. One event, one moderator, three panelists - don't miss the chance to gain insight from these leading industry players!

Paul Bucci Business Editor Vancouver Sun	Paula Martin Vice-President Public Affairs & Corporate Communications, Vancity	Chris Freimond Vice President Hill & Knowlton Vancouver
Peter Walton PR Program Coordinator/Instructor, Langara College & Partner, Pacific PR Strategies