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An Exceptional Experience Awaits You!

At this year’s BCAMA Marketer of the Year (MOY) gala, we will raise our glasses to honour Tourism Victoria’s marketing excellence.

Tourism Victoria will be presented with the 44th annual BCAMA Marketer of the Year award at the November 12th gala.

Join us on this glamorous evening of recognition, celebration, innovation and fun. Giveaways throughout the night including a chance to win one of five two-night stays in Victoria!


Date: Wednesday, November 12, 2014
Time: 5:30 pm to 10:30 pm
Location: The Westin Bayshore,
1601 Bayshore Drive, Vancouver

Register Now

or call 604 564 1AMA (1262)

Learn more about this event.




Join the BCAMA today and SAVE $15!

Calling all Non-Members! Save Money and be entered for a Chance to Win an iPad Air.

Want to join the largest community of professional marketers in BC?
We’ve got just the deal for you! Join the BCAMA between September 29 and November 21 and save $15*.

Simply click here and register today. Use promo code FALL 15 to ensure you get your $15 off. We’ll also enter you into a draw to win an iPad Air. (But we only have three, so hurry!)

Learn about member benefits..

*Offer applies to new professional members and is not available for students, young professionals, or group membership.


How to Repurpose Research for Killer Content Marketing

Content marketing inspiration is everywhere you look. For teams managing limited headcount and/or budget, it’s especially important to leverage various marketing activities across your organization and turn them into content opportunities.

You want to mine the gold in your own backyard, if you will.

This approach is what the content team at Oracle Marketing Cloud aimed to achieve with our ‘Journey to Modern Marketing’ campaign, a program that included a variety of content tactics, including high-value gated eBooks, videos, and blog posts.

Read More.





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