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How to Stand Out from the Crowd

Seth Godin groupies know it as the Purple Cow effect. The rest of us are still trying to work it out: how do you convey your remarkable qualities to the people who matter?

Join our remarkable team of top CMOs for an evening of individual enlightenment. You’ll walk away with new tips and tricks that’ll soon see you standing apart from your peers and commanding new opportunities.

Our unique and colourful experts include:

  • Kari Grist, Managing Director, Marketing & Communications, University of British Columbia
  • Braden Hoeppner, Chief Marketing Officer, Coastal Contacts Inc.
  • Darren Mahaffy, Vice President Marketing, Nature’s Path
  • Anne Farrer, Vice President, Managing Director, Karo Group
  • Peter Reek, Principal, Smart, Savvy & Associates, will moderate the panel session.

Learn more


Wednesday, April 30, 2014
6:00 pm to 8:15 pm
Coast Coal Harbour Hotel
1180 West Hastings, Vancouver

Register Now



BCAMA Directors’ Forum

We recently launched our new BCAMA Directors’ Forum – an exclusive roundtable group for directors and senior managers in the marketing industry. The Directors’ Forum meets prior to the Evening Speakers Series event each month for a discussion with that evening’s lineup of speakers.

Learn more

2014 VISION Conference: A Marketer’s Play Date You Don’t Want to Miss!

It’s official: play is the new work. After all, it’s in our DNA to play. At Google, you can forego the elevator and just slide to the next floor; Zappos actively promotes its Happiness Culture where fun and “a little weirdness” are encouraged. Innovative companies and thought leaders who dare know that the formula for outstanding work comes through the freedom to play.

And play is exactly what we’ll be doing at the 2014 VISION Conference. Proctor & Gamble, Songza and Steam Whistle Brewing are just a few of the top names that will be at our important play date. Our playful experts will show you how less time spent in the sandbox of strategy can help your brand harness more creativity and possibilities.

We have new technology to take for a test drive, a LOUDtable series where we’ll explore some of the best marketing toys, an exhibitors’ playground, cocktails and a whole world more of marketing magic.



Wednesday, May 14, 2014, 8:00 am – 5:00 pm
Rocky Mountaineer Station, 1755 Cottrell Street, Vancouver

Are you ready to play?

Register Now







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